Color Wow Root Coverup Powder in compact with applicator brush, perfect for covering grays and enhancing hair color.
Color Wow Root Coverup Powder packaging in Dark Blonde, designed to camouflage roots and dark regrowth instantly.
Before and after images showing gray roots covered by Color Wow Root Coverup Powder for seamless hair enhancement.
Color Wow Root Coverup Powder in sleek packaging with brush, ideal for covering grays and dark roots effortlessly.
Before and after results showing Color Wow Root Coverup Powder effect on hair, seamlessly covering grays and dark roots.
Color Wow Root Coverup Powder in compact with brush for seamless gray coverage and root touch-ups.
Color Wow Root Cover Up powder packaging in Light Brown, designed for instant gray camouflage and root coverage.
Before and after comparison showing Color Wow Root Coverup Powder effectiveness in covering gray hair.
Color Wow Root Coverup Powder in a compact with brush for easy, mess-free application and gray coverage.
Before and after comparison showing Color Wow Root Coverup Powder&
Color Wow Root Coverup Powder box, Medium Brown shade, designed to camouflage roots and thinning hair instantly.

Color Wow Root Coverup Powder

Regular price £24.00 Sale price£21.00 GBP Save £3.00
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  • Authorized Color Wow Retailer
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Due to the Canada Post strike, we're shipping with alternative carriers to ensure all packages arrive on time.
What it is

An award-winning powder that seamlessly covers grays and dark roots, extends highlights, and thickens and perfects the look of thinning hairlines with no waxes, dyes, or parabens.

Hair Type

Straight, Wavy, Curly, and Coily

Hair Texture

Fine, Medium, and Thick

Hair Concerns

- Thinning

- Color Safe

- Color Fading

Key Benefits

- Precise application for a mess-free finish

- Water-resistant formula

- Covers dark hair without peroxide

Highlighted Ingredients

- Reflective Crystals and Pigments: Provide multidimensional, natural-looking coverage of grays and roots.

- Zinc Stearate: Anchors pigment to hair.

- Emollient Blend: Adds shine and makes powder waterproof and transfer resistant.

Ingredient Callouts

Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance. It is also vegan, gluten-free, cruelty-free, and comes in recyclable packaging.

What Else You Need to Know

This easy, precise, no-mess mineral powder adheres to hair and covers gray and dark roots without peroxide. The water-resistant formula stays until shampooed out—you can even swim in it! The multi-pigment formula plus reflective particles provide a natural finish. It’s ideal for extending color treatment. This product is an Allure Best of Beauty Winner. 

Ingredients

-Reflective Crystals and Pigments: Provide multidimensional, natural-looking coverage of grays and roots.

-Zinc Stearate: Anchors pigment to hair.

-Emollient Blend: Adds shine and makes powder waterproof and transfer resistant.

Mica, Talc, Synthetic Fluorphlogopite, Octyldodecyl Stearoyl Stearate, Ethylhexyl Palmitate, Zinc Stearate, Silica, Pentaerythrityl Tetraisostearate, Zea Mays Starch, Aluminum Starch Octenylsuccinate, Kaolin, Phenoxyethanol, Dimethicone, Tin Oxide, Ci 77891 (Titanium Dioxide), Ci 77491 (Iron Oxides), Ci 19140 (Yellow 5 Lake) Formula #707-0.

How to Use

-Apply to dry hair. 

-Load up small end of brush with powder. 

-Use free hand to pull hair flat and taut against head, and press brush down firmly into roots, starting from scalp and working out.

-Do not use a sweeping motion.

-Apply more powder as needed.

-To extend highlights, use side edge of small brush. Lightly dust off any excess powder with wide end of brush

We understand the importance of using genuine beauty products. That's why we're proud to be an authorized retailer for all the brands we carry. When you shop with us, you can be sure you're getting fresh, authentic products delivered directly from the brands themselves.

Why Choose Authorized Retailers?

Unfortunately, counterfeit and expired products are a real concern online. Shopping with unauthorized sellers puts you at risk of receiving ineffective or even harmful cosmetics.

Here's why Boutique Deauville is your trusted source for beauty essentials:

  • Guaranteed Authenticity: We source directly from brands, ensuring you receive only genuine products.
  • Fresh Inventory: Regular shipments mean you get the latest formulations with optimal shelf life.
  • Safe & Effective: Avoid the risks associated with counterfeit or expired cosmetics.

Please note: due to the Canada Post strike, we are using alternative carriers.

Deliveries of our packages are made without a signature. During checkout, you can add a signature for $5 if your order is less than $299. Orders $299+ will all be shipped with a Signature Included.

  • All orders are shipped using UPS or Canada Post
  • Orders will be processed within 1-2 business days, Monday to Friday.
  • Shipping can take up to 7 business days to receive depending on your location.
  • You will be notified within 24 hours of any order issues that may occur

Peak Times Disclaimer:

  • During peak times like Holidays and promotions such as Black Friday and Boxing Day, due to high order volume, your items may take longer.

If you entered your address incorrectly when making your order, we are not liable. Don't forget to enter the right shipping information!

If you have any questions, don't hesitate to contact us by email or the chat bubble in the right corner. We'll get back to you right away

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